Chiropractic Website Design has one main objective—to help build your practice. A well-designed site will become the hub for all of your online practice marketing efforts. Your site design must project a positive image of your practice, draw prospective new patients and engage existing ones. At WSI Medical Marketing we understand how to accomplish this because we know understand the priorities of your practice.
Your website is the destination but it’s the conversation around it that drives new patients to your site. That why we take a comprehensive approach to digital marketing that includes:
We’ll help you get to the top of Google’s search results for the important keywords that will drive new patients and referring physicians to your site. The process begins by performing extensive keyword research to see which terms generate the most searches and developing content around them. We have expert medical copywriters who will write content that is both patient-friendly and optimized for search engines. Using SEO to get your site to the top of Google’s search results is important but that only gets you half way there. When a prospective new patient lands on your home page you have 5 seconds to provide them with something of value or they will “bounce”. We have a proven process for developing conversion architecture with navigational funnels that will lower your bounce rate and convert new site visitors into new patients.
Through social media we can help turn current patients into valuable advocates. We’ll put in social listening tools that allow us to monitor what is being said about your practice online and respond to it in real-time. Local citations and review sites have become an essential part of any Chiropractic Practice’s online presence. They have an increasing influence on how prospects and referring physicians view your practice. We can help to promote positive reviews and mitigate the effect of poor ones by managing your local directories and review sites like Healthgrades, Citysearch and Yelp.
If you are ready to start building your practice Contact WSI Medical today.